Short-Form Video Strategies: From TikTok & Reels to Increased Conversion Rates
Introduction The rise of TikTok, Instagram Reels, and YouTube Shorts has made short-form video strategies a central part of digital marketing. These videos, usually between 15 to 60 seconds, are consumed daily by billions of people worldwide. According to Statista 2025, TikTok has more than 1.8 billion monthly active users, while Instagram Reels reaches over […]
